Visit Qatar launched its 2024 campaign titled “Qatar Ala Hawak” (Qatar, based on your heart’s desire) designed to inspire travellers from across the GCC to experience Qatar’s unique winter offerings.

The campaign featured Saudi actor Yousef Al Jarrah and Bahraini artist Ahmad Sharif, with special cameo appearances by Qatar’s very own Chef Noof Al Marri and inspirational Qatari speaker Ghanim Al Muftah. Together, they take viewers on an engaging journey showcasing the State of Qatar’s tourism offering, showcasing the country’s unique blend of culture, entertainment, and hospitality that combined make Qatar an ideal destination for couples, families, and groups of friends.